Selaus tekijän mukaan kokoelmassa Pro gradu -tutkielmat ja diplomityöt sekä syventävien opintojen opinnäytetyöt (rajattu näkyvyys)

    • Sales development as a market entry strategy for B2B firms 

      Yrjänen, Meri (19.03.2021)
      Sales development is gaining a lot of interest among practitioners, yet the academic understanding of the function is scarce. There is a clear research gap about the changing sales force structures and about sales development ...
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