Using movie sponsorship to improve the brand image : case: partnership of Finlandia Vodka with James Bond movie 'Die another day'
Nurhonen, Teemu (2003)
Using movie sponsorship to improve the brand image : case: partnership of Finlandia Vodka with James Bond movie 'Die another day'
Nurhonen, Teemu
(2003)
Julkaisun pysyvä osoite on:
https://urn.fi/URN:NBN:fi-fe2015091813320
https://urn.fi/URN:NBN:fi-fe2015091813320
Kuvaus
Siirretty Doriasta