Selaus tekijän mukaan kokoelmassa Pro gradu -tutkielmat ja diplomityöt sekä syventävien opintojen opinnäytetyöt (rajattu näkyvyys)

    • Marketing automation in the management of B2B customer journey 

      Rantala, Emilia (02.12.2019)
      The emergence of new digital communication channels has led to complexity in customer behavior. Customers rely more on online information which has increased their buying power. It has become critical for organizations to ...
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