Value and Risks of Athlete Endorsements : Case study on NIKE Inc. endorsed athletes Tiger Woods and Lance Armstrong
Välkkynen, Liisa (2017-10-04)
Value and Risks of Athlete Endorsements : Case study on NIKE Inc. endorsed athletes Tiger Woods and Lance Armstrong
Välkkynen, Liisa
(04.10.2017)
Turun yliopisto
avoin
Julkaisun pysyvä osoite on:
https://urn.fi/URN:NBN:fi-fe201710048875
https://urn.fi/URN:NBN:fi-fe201710048875