Hae
Aineistot 1-1 / 1
Online Customer Reviews : Threat and Opportunity for Companies to improve products and services : An explorative case study of Text Analytics and Sentiment Analysis with Medallia in Philips
(2020-06-18)
The expansion of eWOM has allowed Online Customer Reviews to provide new opportunities for buyers and sellers. Consumers can benefit from millions of feedbacks online to enhance their purchase process and express their ...