Translating User Expectations from Mainstream Web to Internal Enterprise Tools

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When using digital services, users have expectations from previous experiences on how the service should behave. These expectations can transform over time but are present in every interaction with digital systems. This thesis aims to discover how can the expectations enterprise employees form outside of work be used to improve internal tools, particularly Wärtsilä’s Master Data Portal. This study focuses specifically on home pages. It examines the anatomy of a successful home page. The use of interface elements on home pages of popular online tools is analysed to recognize consistent elements among related websites. To gain further insight on users’ experiences with the existing portal home page, frequent users are surveyed on their experience with the portal. All the information gathered is used to create a new design for the Master Data Portal home page. An interactive prototype of the design is created to conduct user testing. Volunteer users participate in short user testing interviews and answer a survey afterwards, providing both qualitative and quantitative data. The findings of the research imply that the test participants were satisfied with the new design. In the interviews, users gave predominantly positive feedback on the prototype. Ratings of usefulness, perceived usability, and visual look all improved across the two surveys. Familiar design choices reduced the burden of usage and increased discoverability. Ultimately, the results indicate that the design improvements of Master Data Portal’s home page were successful. This creates a starting point to improve Wärtsilä’s data asset management processes further.

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