Internal marketing approach to change implementation : a travel management perspective, case VTT : moving to self-service with an online booking tool
| dc.contributor.author | Lehtisalo, Hanna | - |
| dc.contributor.department | fi=Markkinoinnin ja kansainvälisen liiketoiminnan laitos|en=Department of Marketing and International Business| | |
| dc.contributor.faculty | fi=Turun kauppakorkeakoulu|en=Turku School of Economics| | |
| dc.contributor.studysubject | fi=Markkinointi|en=Marketing| | |
| dc.date.accessioned | 2015-09-25T09:57:06Z | |
| dc.date.available | 2015-09-25T09:57:06Z | |
| dc.date.issued | 2010 | - |
| dc.description.notification | Siirretty Doriasta | |
| dc.format.content | fulltext | |
| dc.identifier.olddbid | 128580 | |
| dc.identifier.oldhandle | 10024/114039 | |
| dc.identifier.other | 1539242 | - |
| dc.identifier.uri | https://www.utupub.fi/handle/11111/12680 | |
| dc.identifier.urn | URN:NBN:fi-fe2015091812260 | - |
| dc.language.iso | eng | - |
| dc.rights.accessrights | avoin | |
| dc.source.identifier | https://www.utupub.fi/handle/10024/114039 | |
| dc.title | Internal marketing approach to change implementation : a travel management perspective, case VTT : moving to self-service with an online booking tool | - |
| dc.type.ontasot | fi=Pro gradu -tutkielma|en=Master's thesis| |
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