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Co-creating Value For Smart Phone Operating Systems Via Virtual Discussion Forums
(Turun yliopisto. Turun kauppakorkeakoulu, 2016-04-13)
In the traditional way, value is created by manufacturer or producer of a product without engaging the customers. So, traditionally value creation is a monopoly in the part of a manufacturer. After gathering all the raw ...
Foreign Divestment Decisions in Banking − Case Nordea in Poland
(Turun yliopisto. Turun kauppakorkeakoulu, 2016-03-03)
In the 21st century, the realignment of multinational companies’ business scope has become a major issue globally. A very prominent part of the global realignment process, alongside with mergers, acquisitions and alliances, ...
POLIITTISTEN RISKIEN HALLINTA SUOMALAISISSA ELINTARVIKEALAN YRITYKSISSÄ - Venäjän 2014 asettaman tuontikiellon vaikutukset
(Turun yliopisto. Turun kauppakorkeakoulu, 2016-03-01)
Elokuussa 2014 useat suomalaiset elintarvikealan yritykset joutuivat erittäin haastavaan tilanteeseen. Erilaiset Ukrainan kriisiin kärjistyneet poliittiset erimielisyydet Venäjän ja länsimaiden välillä olivat johtaneet ...
Backpacker 2.0 - Contemporary backpackers and their use of social media as an information and communication platform
(2013-11-28)
Long-term independent budget travel to countries far away has become increasingly common over the last few decades, and backpacking has now entered the tourism mainstream. Nowadays, backpackers are a very important segment ...
A service perspective to digital innovation: exploring the emergence of autonomous shipping
(Turun yliopisto. Turun kauppakorkeakoulu, 2016-02-26)
Current research describes digital innovation largely similar to product innovation. Digital innovation is seen as an object of coherent activities, however in reality digital innovation results from convergence of variant ...
Contemporary marketing in the high-tech industry: Perceptions of Finnish IT marketing professionals
(2014-05-19)
Over the last 30 years, new technologies and globalization have radically changed the way in which marketing is conducted. However, whereas their effects on business in general have been widely discussed, the focus of the ...
Corporate grassroots lobbying in the European Union
(Turun yliopisto. Turun kauppakorkeakoulu, 2016-04-27)
The European Union has gone through significant changes in the past 20 years. The importance of public opinion in politics has increased and the new technologies are empowering the wider public to express its opinions. The ...
EXPLOITING SCENARIO PLANNING FOR STRATEGIC ASSESSMENT OF THE EXTERNAL BUSINESS ENVIRONMENT Future insights of the European pet food sector
(Turun yliopisto. Turun kauppakorkeakoulu, 2016-04-27)
The purpose of this study is to explore how scenarios can be exploited in strategic assessment of the external business environment. One of the key challenges for managers worldwide is to adapt their businesses to the ...
Barriers to Service-sector SME Internationalization in the EU Business Environment
(Turun yliopisto. Turun kauppakorkeakoulu, 2016-04-28)
The service sector in the global world is constantly growing: in Europe, they account currently approximately for 70 per cent of the total economy. Yet service internationalization is rather a new phenomenon: services have ...
Business accelerator programs as external facilitators of startup internationalization
(Turun yliopisto. Turun kauppakorkeakoulu, 2018-09-20)
Startups have become increasingly important for the economy as employers and boosters of vibrant entrepreneurial ecosystems. The most significant startups to the economy are the ones that are growth-oriented. Growth-oriented ...