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The purpose of this dissertation is to explore an empowering email marketing strategy that marketers can use for effective, modern email marketing. It describes the strategic transformation of email marketing from one-way ...

ABSTRACT Healthcare expenses have been on the rise for decades. One of the key areas contributing to this ever-expanding growth is medicine expenses. Medicines are required to maintain a sustainable health system in a ...

The development of information systems is constantly changing. As a background of the change, there is almost a traditional problem about the high failure rates of information systems development (ISD) projects, but it is ...

IT Capability has traditionally been used as one of the constructs used to high-light the value of IT both to competitive advantage and firm performance. However, a school of thought is rising with the banner that IT no ...

The co-creation of new value requires entrepreneurs to have insight into a new direction that might turn out to meet desires or needs that could not have been known before. Yet, entrepreneurs are just the beginning, because ...

Patient information systems are crucial components for the modern healthcare and medicine. It is obvious that without them the healthcare cannot function properly – one can try to imagine how brain surgery could be done ...

An increasing amount of technology is no longer developed in-house. Instead, we are in a new age where technology is developed by a networked community of individuals and organizations, who base their relations to each ...

The incredible rapid development to huge volumes of air travel, mainly because of jet airliners that appeared to the sky in the 1950s, created the need for systematic research for aviation safety and collecting data about ...

The purpose of this research is to describe the constantly changing role of a CIO. IT is one of the youngest functions found in organisations; it started to develop in the 1950s, gradually becoming established in the 1960s. ...

Critical governmental information systems are governmental information systems used by the administration to retain information and provide services that enable and safeguard the lives, well-being and security of citizens. ...