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Factors influencing the usage of mobile money services in Ghana
(Turun yliopisto, 2017-10-11)
The ambiguity and convenience of mobile phones has brought about new values and opportunities that no one foresaw in the delivery of financial services. It has brought about significant changes and sustainable growth as ...
Content-centered method for search engine optimization
(2016-05-12)
Value of online business has grown to over one trillion USD. This thesis is about search engine optimization, which focus is to increase search engine rankings. Search engine optimization is an important branch of online ...
MASTER DATA MANAGEMENT MATURITY AND TECHNOLOGY ASSESSMENT - From theory to practice, case Ineo Oy
(2011-05-31)
After decades of mergers and acquisitions and successive technology trends such as CRM, ERP and DW, the data in enterprise systems is scattered and inconsistent. Global organizations face the challenge of addressing local ...
Forming a social media marketing strategy : Increasing product awareness and generating leads for a startup company in diving industry
(Turun yliopisto, 2017-10-10)
Social media is used by billions of people daily to share and interact. While the main focus for many social media channels is to allow communications between individuals, companies have also noticed the vast potential ...
Sosiaalisen median henkilöbrändien rakentuminen
(Turun yliopisto, 2017-10-02)
Tutkielman taustalla on sosiaalisen median ja henkilöbrändien kasvava vaikutus maailmassa, jossa elämme. Tämän tutkimuksen aiheena on sosiaalisen median henkilöbrändien rakentuminen siitä näkökulmasta, että mitä hyötyä ...
Adoption of mobile banking in rural Nigeria
(Turun yliopisto, 2017-10-11)
World bank report states that the percentage of adults without bank accounts fell from 49 % to 38% between 2011 and 2014. This trend is largely driven by the increase in account ownership in developing countries. Despite ...
Critical failure and success factors of Information Technology projects
(Turun yliopisto, 2017-12-12)
Information Technology (IT) is a rapidly evolving industry affecting more and more aspects of everyday life. To reap the benefits enabled by IT, organizations adopt a project approach. Projects involving application of IT ...
Benefits and challenges of Enterprise Resource Planning for Pakistani SMEs
(Turun yliopisto, 2018-01-03)
Enterprise resource planning (ERP) software is used to combine all the functions happening inside the organization with the help of one software. All the data is centralized which makes it easy to manage information for ...
Development of service desk function through insourcing
(2016-11-16)
Nowadays, the majority of tasks and interactions of daily life and work are dependent on information technology (IT). Thus, any type of malfunction in IT hampers smooth work and can lead to significant problems. To cope ...