Hae
Aineistot 21-30 / 2262
Strategy-based marketing performance measurement : In design-intensive companies
(Turun yliopisto, 2017-11-01)
As companies face increasing pressure to demonstrate financial returns across the organization, the measurement of marketing performance has become one of the most important business needs today. The purpose of this thesis ...
Factors Affecting Performance of International Microfranchises : Case of HealthStore Foundation
(Turun yliopisto, 2017-11-29)
Many people in the world suffer from debilitating poverty and this presents an economic, social, political, and a moral problem. The intent of microfranchising is to alleviate poverty and to provide services to the poor ...
Guanxi and international joint venture formation in China : A small and medium-sized enterprise perspective
(Turun yliopisto, 2017-10-02)
This thesis examines Guanxi and international joint venture formation in China from an SME perspective. This study is a single-case study that focuses on Finetex EnE’s joint venture formation process into the Chinese ...
Transport and ICT sectors in Finnish development cooperation
(Turun yliopisto, 2017-11-28)
Many western economies are facing budget cuts and the funds indicated for development cooperation have been under public scrutiny. This has led to debate that country´s development cooperation should provide more opportunities ...
Kun myyjän silmä välttää : Netnografinen tutkimus suomalaisten kuluttajien ruokakauppatunnustuksista
(Turun yliopisto, 2017-12-12)
Tämän tutkimuksen tarkoituksena on selvittää netnografisin tutkimusmenetelmin millaista kuluttajien huonoa käyttäytymistä esiintyy suomalaisissa ruokakaupoissa? Aihetta analysoidaan suomalaisen Vauva.fi-keskustelufoorumin ...
Terrorism-related risks and their mitigation in international business
(Turun yliopisto, 2018-05-16)
Terrorism influences political, economic, social, environmental and technological aspects of international business. Many factors can be modified by organizations and this way help them to mitigate and decrease the risks, ...
Key factors in U.S. Government support of business internationalization in Finland Case: U.S. Embassy in Helsinki
(Turun yliopisto. Turun kauppakorkeakoulu, 2016-03-10)
This study discusses the importance of government intervention for companies and the expansion of national innovation systems. The purpose of the study is to examine the impact which the U.S. Embassy in Helsinki can have ...
Customer Journey in B2B Services : Understanding the Formation of Customer Experience in Insurance Services
(Turun yliopisto, 2018-05-21)
Creating superior customer experiences is undoubtedly a key strategic initiative in today's highly competed service market. Due to the increasing competition in the field of B2B services, organizations have started applying ...
Valmistaja-jakelija-suhteiden kehittäminen, case: Arvo Piiroinen Oy
(Turun yliopisto. Turun kauppakorkeakoulu, 2016-03-15)
Kansainväliset markkinat ovat muuttuneet huomattavasti globalisaation ja informaatioteknologian kehityksen vuoksi. Kilpailu on kiristynyt ja jakelijoista on tullut yhä suurempia ja vaikutusvaltaisempia. Tehokkaalla jakelulla ...
Involving employees in six sigma
(Turun yliopisto. Turun kauppakorkeakoulu, 2016-03-03)
Six sigma is a quality improvement philosophy with systematic and formal approach. In order to successfully implement and utilize six sigma the basic disciplines of it should be adopted by the entire organization. Furthermore, ...